Icograda's weekly Feature showcases the best in worldwide design publishing. The opinions and views are not necessarily the views of the board, executive, or Members of Icograda.

Photo:© Vittorio Vieira 2005
Feature
Russell Kennedy, Icograda President 2009-2011, delivered the following address to the Icograda General Assembly 23 in Beijing, China on 25 October 2009.
Joanne Cys FDIA, DIA National President.
Reprinted with permission from Artichoke
The concept of the Creative Economy is vast. In this feature, reprinted from Issue 14 of DESIGN>, Rasmus Wiinstedt Tscherning explores the multi-disciplinary nature of the design fields, as well as their dynamic and unpredictable developments.
Two Twelve's co-founder, David Gibson, embraces a user-centered approach to helping people through complex environments. In an interview with Icograda Member organisation, the Society for Environmental Graphic Design, David looks at his approach to wayfinding and design, based on his past education, experiences and interests.
What if designers cannot really perceive the effects of their production in the world as political until they abandon preconceived ideas about right causes? In this article for Design Philosophy Politics, Felipe Kaizer takes a theoretical look at the designer's relationship with political action.
The dictionary as a typographical challenge. Market leader Langenscheidt has boldly embraced a complete restyle of the lexicon page. For Kochan & Partner's professional designers and typeface designer Ingo Preuß this was a labour-intensive and an exciting challenge. Originally published in novum, this article takes a look at the process and final result.
Originally published in July 2004 for www.designinflight.com, this article by netdiver editor, Carole Guevin, reflects on the importance of creativity in dealing with global challenges in a way that is still quite pertinent today.
With thousands of new visual identities flooding the market all the time, is it possible to create anything that hasn't been done before? Yes, you can cut through the clutter. But start by understanding the history and rules of effective design. In this article, originally published in Applied Arts Magazine, Hans Kleefeld looks at the trends and shifts in visual identities over the past 50 years, and beyond.
Despite design agencies' claim to be visual experts on identity and representational questions, contemporary realities such as cultural diversity and hybrid identities in multicultural social contexts seem to be neglected issues within the profession of identity construction and the production of representation (visual identity design, corporate design and branding).
The purpose of this article is to bring recognition to the women from this region who are now working in graphic design here and to begin a broader dialogue that will help to explain, recognise and elucidate their contributions to the profession at this point in time.


![Partial view of the cover of Iridescent: volume 1 [Image: Partial view of Iridescent: volume 1 cover]](/database/images/display/sb4ee6912fcd057.jpg)