03 January 2007

VANCOUVER AQUARIUM BRAND IDENTITY

Designer: Roy White, Matthew Clark and Steph Gibson
Member of: GDC, Canada

About the design
The Vancouver Aquarium's fundamental purpose as an organization is aquatic conservation. They envision a future in which people and aquatic ecosystems live in balance, contributing to the health and well-being of each other. Inspired by the shape and spirit of earlier logos, the new icon celebrates the Aquarium's history and commitment to the conservation of aquatic life in its many forms.

About the designer
Subplot Design Inc. is a leading brand design firm with international experience in creating category-defining corporate and consumer brands. We specialize in powerful ideas that build intelligent, relevant, stand-out brands and communications in what has become an increasingly competitive marketplace. From our Vancouver, BC owned and operated offices, we do this with breakthrough creative brand design including Logomarks + Identity, Brand Packaging, Product Design, Print Communications, Annual Reports, and Retail Identities + Environments.

More information
Client: Vancouver Aquarium
Concept: Roy White, Matthew Clark and Steph Gibson
Year the work was created: 2006

Matthew Clark
Subplot Design Inc.
318 Homer Street, Suite 301
Vancouver, BC, Canada V6B 2V2
T: +1 604 685 2990
F: 1+ 604 685 2909
E:
W: www.subplot.com




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