Professor Inyoung Choi is a professor at Hanyang University (Korea) in Brand Design area and a practicing brand designer.

He graduated from Art Institute of Southern California (now Laguna College of Art & Design) in Visual Communication Design with BFA. He was first president for The Students Graphic Design Group. While he was in AISC, he practiced design with The Front where he was involved with cutting-edge designs, and Dula Gerrie Design where he was involved with corporate designs.

After the graduation, he went to Hollywood and did freelance designs for the entertainment industry where he learned about the business of design and marketing. After short while, he went to Coy Los Angeles where he practiced full-design service.

A few years later, he opened a design business in Los Angeles called Choi & Concept Design and attended California State University Fullerton for a graduate study (MFA).

Professor taught at the University of North Texas and California State University Fullerton in Visual Communication Design areas.

His design works have been featured in Communication Arts, Print Magazine, Graphics publication, and Rockport publication.

Professor Choi is also actively involved in the research area both national and international level.