What does sustainable practice look like?
![Nathan Shedroff, David Berman and Valerie Elliott [Image: Nathan Shedroff, David Berman and Valerie Elliott]](http://www.icograda.org/database/images/display/sb4b732e1b786b8.jpg)
Nathan Shedroff, David Berman and Valerie Elliott will share their perspectives on what sustainability means today. Far beyond simply greener printing techniques, we'll get into the quadruple bottom line, what designers produce for clients, how we work and who we work for. This session will take a look at design as sustainable, meaningful and truly innovative - as well as profitable - something that Nathan believes we can all embrace.
Global procurement: Buying design
![Blair Enns, Debbie Millman, John Gleason and Ali Gardiner [Image: Blair Enns, Debbie Millman, John Gleason and Ali Gardiner]](http://www.icograda.org/database/images/display/sb4b73282972382.jpg)
Probably no topic generates more discussion than whether design Requests for Proposals (RFPs) should include calls for creative work. Trending almost as high on the discussion lists is the length of agreements that many clients require be signed before you can be qualified to reply to some RFPs. And then there is the reality of how the internet is placing new pressure on traditional business models. Blair Enns, Debbie Millman, John Gleason and Ali Gardiner will explore all sides of this topic.
Value for the brand: Vancouver's Olympic legacy
![Ali Gardiner and Ben Huise [Image: Ali Gardiner and Ben Huise]](http://www.icograda.org/database/images/display/sb4b732d01e14ff.jpg)
Hear from two of the people closest to shaping the look of the Olympic Games that open this Friday, 12 February. Ali Gardiner and Ben Huise will talk about the strategy behind the VANOC image, what it has meant for Vancouver's brand and lessons learned along the way.
See the current schedule at: www.designweekvancouver.ca

Have you reserved your ticket?
There are many possibilities you can pick from in the Design Currency 2010 schedule. If you haven't already registered, make sure to book your ticket today!![Register Now! [Image: Register Now button]](http://www.icograda.org/database/images/display/sb4b1ff41c9f626.gif)

Above banner: Aboriginal Day Teepee downtown. Image by Dannielle Hayes. Source: Tourism Vancouver
![Design Currency: Icograda Design Week in Vancouver 2010 [Image: Banner for Design Currency: Icograda Design Week in Vancouver 2010]](http://www.icograda.org/database/images/display/sb4b0ddee9e81bd.jpg)
![eventnews 05/10 [Image: eventnews 05/10]](http://www.icograda.org/database/images/display/sb4b71957fba6b9.jpg)