To address and overcome complexities in the urban environment that confuse the subway traveller/user, Diseño Shakespear developed a visual signage system that works as an instrument of information, identity and stimulation.

Siegel+Gale were honoured with a 2010 REBRAND 100 Best of Award for crafting a platform that captures the essence, behaviours, and personality of the brand, and for developing a visual identity to bring to life the tenacity and optimism of the organisation.

With the introduction of a range of new online services, Once Online refreshed the brand identity, providing the platform for a more cohesive team and a more cohesive way of presenting their services to market. The company received a 2010 REBRAND 100 Best of Award for its success.

The Nike golf ball rebranding received a 2010 REBRAND 100 Best of Award for its systematic approach and consistency with a clearly established brand hierarchy, and for reducing paperboard consumption by more than 30%.

Medi's rebrand successfully depicts the company's position as a premium brand: 'medi - the best', distinct from its competitors, and was thus rewarded with a 2010 REBRAND 100 Best of Award.

The newly developed Apliq brand was honoured with a 2010 REBRAND 100 Best of Award for creating an attractive and consistent brand experience chain that demonstrates its ability to compete against other established European energy brands.

A typical hurdle for local municipalities adopting new signage programs is clearing their concepts with the state department of transportation. SEGD assisted the City of Charlotte by presenting best practices adopted by other cities linking interstate systems with their urban centres.